after receiving feedback from the class on my design, my teacher suggested making the express coffee advert more appealing to the audience. I decided to incorporate a special deal embedded into the image to attract a demographic. 'Free coffee to all express news readers' would be an added bonus to readers, and the brand can also act as a sponsor of the paper. I added terms and conditions in a small print underneath to clarify how they can utilize the voucher:
*To collect, simply bring todays copy of express news to your local Express coffee house. visit www.expresscoffee.co.uk to locate your nearest store.
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